ERIC ED386091: The Part Time Student and pdf

ERIC ED386091: The Part Time Student and

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Description of the Book:

This study investigated the relationship between the part-time student and the University of Ottawa (Ontario, Canada) using a survey designed around the marketing principles of price, place, product, personnel, and promotion. The survey asked questions concerned with problems associated with fees (price), the campus and its facilities (place), course quality (product), academic and other staff (personnel), and communication between the university and student (promotion). The instrument, was mailed to a randomly selected proportional sample of 1,000 part-time students at the University in February, 1988. Completed instruments were received from 50.1 percent of the sample. Of the respondents 94 percent were 25 years of age or older. The survey found that students disliked the registration process, that problems with parking was a common complaint, as were the hours held by offices and bookstores. The quality of the professors was a concern and the availability of prerequisite courses was also seen to be problems.

Students felt that academic staff did not always use adult education techniques and many professors made inconsiderate demands. They noted that support staff did not communicate bilingually with students and that staff were not available due to restricted office hours. Also, 70 percent of part-time students did not read any of the three campus newspapers. (Contains 29 references.) (Author/JB

• Creator/s: ERIC
• Date: 4/27/1988
• Year: 1988
• Book Topics/Themes: ERIC Archive, Administrators, College Administration, College Faculty, College Students, Educational Quality, Foreign Countries, Graduate Students, Higher Education, Marketing, Organizational Communication, Part Time Students, Personnel, Student Attitudes, Student School Relationship

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